Videos : Daddy Yankee Ft. Inna : More Than Friends
Videos : Daddy Yankee Ft. Inna : More Than Friends
Who Is Daddy Yankee?
The Urban Artist Of The Decade
With over eight million albums sold, seven hits number 1 on the Billboard Radio Billboard, a film was a success at the box office, and four albums in the top of the sales charts, including the top-selling Latin album in the decade, according to Billboard, Daddy Yankee is the most relevant Latin urban artist in the world.
Winner of multiple Grammy and Billboard awards has been named one of the most influential people in the world by CNN and Time magazine, is considered the artist who drives the popularity of the musical genre known as reggaeton worldwide.
A constant innovator, Yankee has developed beyond the confines of its genre to become a major figure of urban music. Not only popularized a musical style that revolutionized the musical, also redefined the vision of the artist as the architect of his own destiny and career.
As founder and CEO of his own record label, El Cartel Records, Yankee pushed the genre of urban Latin music from local to global, long before any of the major record companies will take the risk of promoting a genre whose popularity unproven. The business model established to promote this genre Yankee was so innovative that revolutionized the way of marketing, promotion and distribution of Latin music. This model strategy has served many talents have been developed and are currently enjoying the fruits of it.
His latest foray into the world of acting was his participation in the drama series award winning Emmy ®, "The Bold & The Beautiful" (Beauty and Power) and broadcast in over 100 countries. In 2008 Yankee starred in "Talento De Barrio" (loosely based on his life), which was released in the United States, Puerto Rico and Latin America. The music of the film was part of an album that has sold over 1 million copies worldwide, reaching the number one position in the charts "Billboard's Top Latin Album" and the single "Pose" took first place in list "Billboard's Hot Latin Songs". In 2007 he starred in the series "Cane" on CBS with Jimmy Smits. At present, Yankee presides an empire that includes the Cartel Records, his home production, its already award-winning publishing house, DY Men's Colony, a TV with TV Azteca in Mexico, many philanthropic initiatives, and contracts spokesman for different brands. Besides having its own brand of sneakers (Reebok through), starring in "Talento de Barrio" Puerto Rican movie sold more lockers in history, Yankee has had contracts with international brands such as Pepsi, Movistar (Chile ), and Coors Light. The star also released DY, a fragrance for men in 2008 and most recently in August 2010 DYAmante was released, this time for women.
Committed to the Latino community, created his foundation Yankee "Warrior Heart", which is actively working to transform the lives of thousands of needy children in his native Puerto Rico and in the Dominican Republic and Colombia among other countries, thus improving their education and lifestyle. Yankee philanthropic efforts made him the winner of the "Billboard's Spirit of Hope Award" which is given annually to an artist chosen for their commitment to humanitarian aid.
Yankee returned with its first musical production after two years of absence, entitled "World". This album was distributed by Sony and represents the true nature of Daddy Yankee, 13 songs (and three 'bonus track' available on iTunes). The first single from the album "Decontrol" reached the top positions on Billboard's Latin Rhythm charts. Within hours of the launch of "World", the album has reached the number one spot on iTunes Latino and Amazon.com. The album includes the song "World Cry" which was selected by ESPN and Telefutura Latino campaigns to rock the 2010 FIFA World Cup.
Perhaps more aimed at an international audience than any of his previous albums, "World" comes after a year where Yankee appeared in over 50 scenarios totally sold worldwide, prompting CNN to name "the figure of the world most influential Hispanic art in the United States and Latin America. " MORE ON DADDY YANKEE
