Friday, December 21, 2012

News : Psy's 'Gangnam Style' Posts Record 1 Billion YouTube Views : How Did It Happen?

News : Psy's 'Gangnam Style' Posts Record 1 Billion YouTube Views: How Did It Happen?


South Korean pop sensation Psy has plenty of things to celebrate this holiday season, but the biggest one is a gift that came wrapped in the gaudiest of bows on Friday (December 21): his one billionth YouTube view.

Yes, just five months after the oddball "Gangnam Style" clip began to buzz around the Internet, Psy can lay claim to creating the first, and only, video in YouTube history to pass that previously incomprehensible plateau.

I'd be hard-pressed to declare this normal," said Kevin Allocca, YouTube Trends Manager. "We're seeing the scale of these things increase over time, but I don't know that it can go much bigger than this ... [it's] a very special thing and it's very difficult to create or recreate." Allocca said the conditions were just right, and the combination of the novelty and catchiness of the song, the rapid sharing factor and the intense connection people all around the world had with the video helping to create the perfect storm. 

Take a frame-by-frame look at Psy's record-setting video! (Read More)

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