Wednesday, September 18, 2013

Videos : Daft Punk ft. Pharrell & NIle Rodgers : Lose Yourself to Dance


Videos : Daft Punk ft. Pharrell & Nile Rodgers: Lose Yourself to Dance

Raise a Champagne flute to sparkly simplicity, for the notion that bliss can arrive from something so primitive as a groove, that sweat mopped up with Pharrell Williams' shirt may be only a dance move away.

That's the central theme to Daft Punk's new video for "Lose Yourself to Dance," the shimmering ode to the health benefits and human-spirit lifting qualities of coming alive on the dance floor. A clip that feels like a lost outtake from "The Midnight Special" circa 1975, it's pretty straightforward: The helmeted French duo play keyboard and bass, guitarist and "Random Access Memories" collaborator Nile Rodgers strums a clean rhythm and a sunglassed Williams croons front and center.

The dance floor is filled, of course, but focus on the dancers' fashion: 1970s caps and wide-lapeled leather jackets, white turtlenecks, spangled western shirts rule the floor, a long way from the T-shirted masses filling most spaces these days.

As the clip progresses, the band is gradually revealed to be performing at the tip of a pyramid, a reference to their era-defining live set of the late '00s. This pyramid, though, consists not of flashing video screens but human disco dancers celebrating life, lost within music.

Basic stuff, sure. But there's nothing wrong with something so simple as joy.


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Contact Mr Nile Rodgers
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Sources : Daft Punk Photo | Lose Yourself To Dance Video | Daft Punk Article

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